Ju-Ju-Be Debuts New Vegan Leather EVER Collection

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The team at Ju-Ju-Be has been busy! Just a week after introducing their new collaboration with Tula Baby Carriers they have debuted a gorgeous new vegan leather collection.

The Ever Collection pairs the Ju-Ju-Be functionality we love with the sophisticated looks of vegan leather.

The new line kicks off with three new silhouettes made from durable, vegan leather: the Everyday Tote, Forever Backpack and Wherever Weekender. Each bag is finely handcrafted with custom brushed-metal hardware, beautiful accents and a bevy of interior organization. All three new styles include a plush changing pad and lifetime warranty. The Ever Collection will be available in three signature colors: Noir, Brulee, Stone.

“We at Ju-Ju-Be do not want to rest on our laurels, we continue to re-invent ourselves, which we have done with the new, fashion-forward Ever Collection,” said Joe Croft, Ju-Ju-Be’s CEO. “The Ever Collection was designed for a modern world filled with innovative and savvy parents who demand only the best for their little ones.”

The EVER Collection also includes all of the incredible features that we’ve come to love from Ju-Ju-Be like:

Warranty –Lifetime warranty against defects. Every stitch counts.
Quick reach pocket for cell phone.
Structured bag with luggage feet.
Front pocket holds keys (key fob).
Inside organization includes pockets, zippered pocket, insulated pockets, and changing pad (depending on bag style).
Detachable shoulder strap.
Antimicrobial treatment protects the liner by inhibiting the growth of odor-causing bacteria, mold and mildew.
Metal Hardware … we don’t trust any of the cheap plastic stuff.
Light-Colored Linings … you can actually see what’s inside; it’s not just a big black hole in there.

The Everyday Tote is the perfect bag for everyday. With a zippered top enclosing the organized interior, brushed-metal hardware and perfectly sized straps, this will be the go-to bag all day, every day.

The Forever Backpack is designed with comfortable straps, two exterior bottle pockets, a roomy front pocket and an extra zippered pocket on top for a phone or other small items make it easy to keep everything organized. The wide, zippered opening delivers easy accessibility to the roomy interior.

The Wherever Weekender is the largest bag in the Ever Collection. This satchel features a removable messenger strap as well as tote straps for multiple carrying options. Packing is a breeze with the wide, zippered opening leading to the roomy main compartment. The front pocket is the perfect place to safeguard a wallet, keys, chapstick and passport.