One of the best toys we saw in NYC was Zambi The Baby Elephant.
This adorable pachyderm was created as part of Habro’s PROJECT ZAMBI, a global cause initiative dedicated to raising awareness and supporting programs that help care for the estimated 15 million children who have been orphaned as a result of the AIDS epidemic in Africa.
It features soft and cuddly ears and feet that are covered in a special fabric pattern designed by boys and girls from Zambia in one of the communities dedicated to caring for children orphaned by AIDS.
Like the other animals in the Furreal Friends line of plush pets, when you play with Zambi he will play, blow kisses, raise his trunk, and trumpet his elephant call. He also has a sensor on his trunk, so he can hold onto your finger and “shake” your hand.
Hasbro has committed to donate a minimum of $500,000 (in U.S. dollars) to the PROJECT ZAMBI Fund, part of the Hasbro Children’s Fund, in 2009. This fund will benefit programs that help make life better for children orphaned by AIDS in Africa. The company hopes to expand this global campaign to include additional Hasbro products and brands in the years to come.